Digital Product Creation Shortcuts for Online Marketers

Affiliate marketing is good, but owning and selling your own products is even better. Anyone who ‘s been trying to make money online for more than 2 minutes would have heard this line repeated ad nauseam – You need to create your own product! Maybe 2 minutes is an exaggeration,Continue Reading

A confused mind always says no...plus Hick's Law

A confused mind always says no. Are your prospects not getting back to you? Psychologists describe the time it takes for a person to make a decision as a result of the possible options they have; increasing the number of choices will increase the decision time (Hick’s Law).Continue Reading

Stephan Iscoe Top 5 B2B Sales Tools for Rapid Growth

5 B2B Sales Tools Your Team Needs for Rapid Growth While email continues to be the top choice for lead nurture and customer onboarding, emergent communication channels and media formats are slowly changing the game. Video, for instance, went from being a useful part of a strategy to a centralContinue Reading

All We Need Are Likes StephanIscoe.com Digital Marketing

Your post’s content isn’t the (only) reason for the low engagement level. Research shows that from all the different types of Facebook posts (photos, videos, links, questions, status updates, etc.), links are the least effective ones. And yet many brands continue to post links, often as the main type ofContinue Reading

there are 3 things you need to consider when creating backend sales

Quick Recap: Backend Sales Just as a refresher: there are 3 things you need to consider when creating backend sales… First, trust. “I know his products after the first two, so I know my money will be well spent.” Don’t even think about doing this if your products aren’t theContinue Reading